8.3M

VIEWS

26.3M

REACH

250K

ENGAGEMENTS

Channels:

Platforms:

F-Secure wanted…

…to raise awareness and increase sales of their TOTAL security and privacy product.

Solution

We created a hidden camera film that featured unsuspecting members of the public in a fake cafe. All the customers then accessed the public wifi and the waitress (played by an actress) reveals the information that they are inadvertently exposing by accessing the unsecure wifi network. We shared the film on the UNILAD Tech Facebook page and across the main UNILAD Twitter.

Insights

The video was shared almost 95k times on Facebook and viewed 8.3m times.

How we packaged it…

How Safe Is Public WIFI

Using public WiFi is not as safe as you think, you never know who is watching 👀

Posted by UNILAD Tech on Friday, 5 May 2017